Copywriting

This skill provides a systematic approach to editing marketing copy through seven focused sweeps: Clarity, Voice and Tone, So What (benefits), Prove It (evidence), Specificity, Heightened Emotion, and Zero Risk. It includes detailed checklists, common problem fixes, and a plain English alternatives reference for replacing complex words with simpler alternatives.

A comprehensive social media content strategy skill that helps users create engaging posts for LinkedIn, Twitter/X, Instagram, TikTok, and Facebook. It provides hook formulas, post templates, content calendars, engagement strategies, and a framework for reverse-engineering viral content patterns.

A comprehensive copywriting skill that helps write and improve marketing copy for websites, landing pages, and product pages. It provides proven headline formulas, page structure templates, CTA guidelines, and writing principles to create clear, compelling copy that drives conversions.

This skill helps users create and optimize email marketing sequences including welcome series, lead nurture campaigns, re-engagement flows, and onboarding emails. It provides comprehensive templates, copy guidelines, and best practices for email automation without requiring any external integrations.

Ralph the Copywriter is a content creation methodology that helps AI embody your unique writing voice. It guides through a quality loop of discovering your content style, learning voice patterns, deep research, finding unique angles, writing drafts, ruthless self-critique, and iterating until the content meets a high quality bar.