Landing Pages

This skill helps optimize marketing pages for better conversion rates. It provides a comprehensive CRO analysis framework covering value proposition clarity, headline effectiveness, CTA optimization, visual hierarchy, trust signals, and objection handling. Includes extensive A/B testing experiment ideas for homepages, pricing pages, landing pages, and more.

This skill guides users in creating competitor comparison and alternative pages for SEO and sales enablement. It covers four page formats (singular alternative, plural alternatives, you vs competitor, and competitor vs competitor) with detailed templates, content architecture guidance, and research processes for building effective competitive landing pages.

A comprehensive copywriting skill that helps write and improve marketing copy for websites, landing pages, and product pages. It provides proven headline formulas, page structure templates, CTA guidelines, and writing principles to create clear, compelling copy that drives conversions.